Photo of Just Play Soft Play in West Midlands
Indoor Play Centres

Just Play Soft Play

πŸ“ Birmingham, West Midlands

β˜…4.4(281 Google reviews)πŸ‘ΆAll ages

Indoor soft play centre in Birmingham with dedicated baby, toddler, and junior zones, a craft area, and an enchanted story-time room. Exclusive hire birthday parties with full staff coordination available.

βœ“ Exclusive party hireβœ“ Stress-free partiesβœ“ Baby and toddler zonesβœ“ Craft areaβœ“ Enchanted roomβœ“ Friendly staff
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β˜…β˜…β˜…β˜…β˜…Featured review by Jessica Lay

We held our son’s 4th birthday party at just play and had exclusive hire. Honestly we had the best time. Everything was so organised, down to name list, food and dietary requirements. The staff were really helpful and friendly, and helped organise everything. I felt so at ease because I literally didn’t have to do anything! I’ve had so much feedback from the other parents how nice the soft play was and how comfortable they felt because they could sit back and relaxed knowing the kids were fine! The food options were great and went down well!! Overall, it was great and I’d definitely be recommending! We will be back!!

πŸ† Family Action Verdict

Best for families with children aged under 8, and the standout choice for birthday parties where parents want the full event handled by staff. Multiple reviewers with exclusive hire describe it as completely stress-free. The separate age-zone layout keeps play age-appropriate and safe.

ℹ️ What to Know Before You Go

πŸ’‘Exclusive party hire is highly recommended β€” staff coordinate everything from food and dietary needs to mascots
⏰Ask about the enchanted room and story-time sessions when booking
🎟️The craft area provides a calmer option alongside the main soft play frame
πŸš—Baby and toddler zones are separate from the junior area for age-appropriate play

πŸ’¬ What Families Are Saying

View all reviews β†’
4.4
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281 Google reviews

Outstanding party hosting45%
Helpful friendly staff30%
Safe age-zoned play15%
Craft and story-time activities10%
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Jessica Lay

7 months ago

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β€œWe held our son’s 4th birthday party at just play and had exclusive hire. Honestly we had the best time. Everything was so organised, down to name list, food and dietary requirements. The staff were really helpful and friendly, and helped organise everything. I felt so at ease because I literally didn’t have to do anything! I’ve had so much feedback from the other parents how nice the soft play was and how comfortable they felt because they could sit back and relaxed knowing the kids were fine! The food options were great and went down well!! Overall, it was great and I’d definitely be recommending! We will be back!!”

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Yasumy V

4 months ago

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β€œWe had an amazing party here and Izzy was fantastic! She was great with the kids and we all had a blast. Cake slices were perfect too, as we'd asked for 9 and she kept part of Collin for us, because 9 slices would be HUGE otherwise. Thank you so much for having us! We'll certainly be back. Only thing I'd recommend is a qr code to easily leave a review, as I nearly forgot! Or a printed one to take home, follow up email etc. Great place, would whole heartedly recommend it! πŸŽ‰β€

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Tai-Jeanne Howell

11 months ago

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β€œAnother amazing party at Just play. We booked an exclusive party and the support and help from the team was impeccable from setting up, helping to coordinate the mascots, and even helping to save my daughters cake when one of the characters fell off due to the heat. All the parents and children loved it and were able to relax knowing the staff were on hand to help. As always I can't thank the staff enough we are already looking at booking my sons for end of the year.”

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Sheila Fannon

4 months ago

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β€œGreat venue with lots to do for small children. As well as the soft play there is a craft area with imaganative activities. The soft play is safe and presents just the right level of challenge for small children. There is an enchanting room that is sometimes opened for story time. Staff are welcoming and it is always clean. Excellent value for money. My grandson loves it here.”

Reviews from Google

Overview

Just Play Soft Play runs separate play areas for babies, toddlers, and juniors alongside a craft activity zone and an enchanted room opened for story-time sessions. The on-site cafe serves fresh food. Birthday party exclusive hire accommodates up to 50 children, with staff managing setup, mascot coordination, dietary requirements, and cake β€” parents report the events run without them needing to organise anything on the day. Fitness classes for adults also run at the venue.

πŸ• Opening Hours

Monday12:30 – 14:30
Wednesday10:00 – 18:00
Thursday10:00 – 14:30
Friday10:00 – 18:00
Saturday10:00 – 14:30
Sunday12:30 – 14:30

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