Hiland Play

“Such a pleasant little gem tucked away in the heart of East Ham within the new mall. The highlight has to be the bright yellow slide that whizzes straight into a colourful ball pit – a magnet for the kids who can’t stop climbing up and shooting down again and again! The whole place is spotless and fresh, with a clean, inviting atmosphere that parents instantly appreciate. The staff are genuinely lovely – kind, attentive, and always happy to engage with the children, which makes a huge difference. You can really relax knowing your little ones are having the time of their lives in a safe, cheerful space. It’s one of those rare spots where both kids and parents come away smiling – children playing like mad with endless energy, while mums and dads can actually unwind. A real hidden treasure for families in East Ham.”

“I went with my 2.5 y/o son who had the best time. The place seems small but there is lots to keep them entertained. It's super clean and bright which is nice compared to other soft play. The ball pit is very full so lots of fun. The owner is lovely and was very arranging. It's nice that there is a small local family business proving activity for kids in this area. I'd say it's ideal for 1 to 6 years old but they allow kids up to 10. They recommend non slipery socks (they sell some but you can bring your own). Slots are at every hour so would recommend to come at 10/5 to. They currently do not have toilets facilities. There are things to keep your kids occupied for fee minutes before they can go into the play area. They are sellings sweets, juices and toys. Would definitely come back”

“This is the most unique soft play my child and I have ever been to! The decorations are so beautiful and thoughtfully designed, with amazing color combinations. After chatting with the staff, I found out the owner used to be an art teacher — no wonder everything looks so tasteful and creative! The whole place feels cozy and welcoming, and most importantly, it’s incredibly clean — I’m really impressed!”

“Attended here last week with my son, wasn’t impressed. £12.75 charge for under 2’s is crazy! Adults have to pay additional too. The place was utterly overpriced for East Ham and for the quality of it. I told the staff it’s the worst soft play I have been too. Not only was it freezing cold, but you’ve got a few teddies on the floor for babies and that’s it! Not well suited for their age at all. You got these kids jumping off things (right next to the baby area), I had to keep reminding the boys to be careful. Place is so tiny that you can see all of it by standing in the corner. Won’t go back ever again - only rated 2 as parking is close by and it’s vibrant in there. After 30 minutes, my son was so bored and cold, he wasn’t even playing anymore so we had to leave. Don’t go out of your way to visit this place, especially if you have an under 4 year old.”